Stand up pouch (SUP) with 30% PCR for laundry detergent in Colombia.
Stand up pouch (SUP) with 30% PCR for laundry detergent in Colombia.
“With REVOLOOP™ Recycled Plastics Resins, we are helping build a circular ecosystem – decreasing plastic waste, new resin production, and energy output and greenhouse gases.”
Sabine Rossi, Regional Business Sustainability Director, P&SP Latin America
From designing for recyclability at the beginning of a product’s lifecycle to adopting systems approach to help turn plastic waste into something useful again, we want to enable a more comprehensive array of plastics to be recycled — ultimately increasing circularity while reducing carbon.
One way we’re advancing this goal is through our REVOLOOP™ Recycled Plastic Resins. This family of products contributes to closing of the plastic waste cycle and reducing the use of virgin materials — all while supporting brand owners in achieving their sustainability goals.
In response to growing consumer demand and government directives, most major brand owners working with us have targets to include at least 30% post-consumer recycled (PCR) content in their products or packaging by 2030.
We are helping them achieve these goals and meet the strong demand for PCR-based products with REVOLOOP™ — our first PCR product to incorporate up to 100% recycled content. A global line of mechanically recycled plastic resins, REVOLOOP™ Recycled Plastics Resins offers a range of products that can be used in either flexible or rigid plastic packaging applications. In 2022, we commercialized 15 product grades of REVOLOOP™ resins, with applications ranging from rigid bottles and collation shrink to e-commerce bags, protective packaging and other global offerings.
Collaboration is key to reaching sustainability and recyclability goals in the packaging industry. We work closely with partners around the world to ensure PCR plastic becomes a valuable resource that is used again in – for example - our REVOLOOP™ resins and other products.
Let’s have a look at some examples of REVOLOOP™ in action.
Our partnerships encompass the entire value chain, including waste picker cooperatives in Brazil. As on-the-ground recycling programs expand, they can create new avenues for local jobs and income, and help improve conditions and safety for workers. Our initiative, Recycling for a Change, is supporting inclusive recycling and helping to bring improved training, equipment and productivity to cooperatives. The initiative also creates a higher-quality supply of PCR resins for REVOLOOP™ and other products. Together with these partners, we are building a circular ecosystem with a growing portfolio of recycled plastics resins.
In 2022, REVOLOOP™ Recycled Plastics Resins won a prestigious gold Edison Award™ in the category of plastic upcycling. The recycled resin also won an R&D 100 Award in 2022, plus special recognition for inclusive recycling in the corporate social responsibility category.
In the following section, we’ll share examples of how we are collaborating with customers in Central and Latin America to close the loop on plastic waste and lower the environmental impact of everyday consumer products.
Pillow bag with 30% PCR for powder detergent in Brazil.
Shrink film with 30% PCR for kitchen oil in Brazil.
Shrink film with 30% PCR for beverage in Mexico..
“Increasingly, consumers are demanding more sustainable products, and companies are seeking packaging solutions that help meet their sustainability goals,” said Sabine Rossi, Regional Business Sustainability Director, P&SP Latin America. “With REVOLOOP™ Recycled Plastics Resins, we are helping build a circular ecosystem – decreasing plastic waste, new resin production, and energy output and greenhouse gases.”
Sabine Rossi, Regional Business Sustainability Director, P&SP Latin America