Sports Marketing Solutions

Why Sports? We want to become the most innovative, customer-centric, inclusive and sustainable materials science company in the world. We believe sports provide an incredible platform to help us get there while inspiring fans and other organizations to join in this ambition with us.

Dow Sports Marketing Solutions sits at the intersection of science and sport to catalyze action on sustainability and diversity across industries, advance innovation through collaboration and R&D, and deliver next-gen solutions to our customers around the world through partnerships with professional athletes, sports organizations and global sporting events.

Sustainability through Sport

From a GEO-Certified LPGA Golf Tournament, to our Carbon Partnership with the International Olympic Committee, Dow combines the power of sport and science with the power of collaboration to catalyze action on climate change and help build a sustainable future.

Sports Partnerships

Creating a more sustainable, diverse, equitable and innovative future through creative partnerships across the sports world, from USA Luge to professional golf.

  • Tennis – Developing cutting-edge technology and stronger communities through one of the world’s most popular sports.
  • Racing – We turn the racetrack into a testing lab for the technologies shaping the future of mobility through partnerships with Jaguar racing on the Formula E circuit & NASCAR’s Richard Childress Racing.
  • Luge – Exploring the science behind speed alongside the athletes and engineers of USA Luge.
  • Golf – Challenging status quos and advancing sustainability and inclusion through the platforms of global athletes, the PGA TOUR, the LPGA Tour and our Dow GLBI LPGA tournament.
  • Olympic Movement – With customers and partners, we leverage the platform of the Olympics to bring new levels of innovation and sustainability to host cities and beyond.

Science in Sports

Behind the venues, field of play, concessions, equipment, and apparel, materials science is powering unique and innovative performance capabilities designed for the sports world with applications beyond it.

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