Introducing Robond

Latest all-temperature acrylic delivers convergence of adhesive performance, high-speed coating, high-speed converting

Midland, Michigan - April 17, 2018 -

Dow Packaging and Specialty Plastics, a business unit of The Dow Chemical Company, has introduced ROBOND™ PS-7735 Acrylic Pressure Sensitive Adhesive, an all-temperature addition to Dow's line of ROBOND™ Water-Borne Adhesives and Coatings. ROBOND™ PS-7735 delivers a valuable convergence of adhesive functionality to enable all-temperature adhesive performance, high-speed converting and high-speed coating for multipurpose paper label applications.

Customers can use Dow’s latest acrylic pressure-sensitive adhesive (PSA) to manufacture prime labels for brand packaging, and variable-information printing (VIP) labels for deli meat packaging, e-commerce and other applications.

“ROBOND™ PS-7735 is the latest example of Dow’s continued innovation in pressure sensitive adhesives,” said Badrish Krishnan, market manager for Dow Adhesives. “This acrylic adhesive expands Dow’s portfolio of high-value, multi-use label technologies for diverse packaging applications.”

ROBOND™ PS-7735 offers performance benefits for multipurpose paper labels with wide service temperature of -40°C to 80°C, with minimum application temperature (MAT) as low as -30°C. The technology enables high tack and peel on many surfaces; excellent mandrel on glass, high-density polyethylene (HDPE) and polypropylene (PP); and superior cardboard adhesion creating tamper-resistant packaging options with more than 85 percent fiber tear. ROBOND™ PS-7735 is also compliant with FDA section 175.105 standards for indirect food content for adhesives.

The acrylic adhesive will increase label and label stock manufacturer efficiencies through coater-ready formulations with good stability. This will ultimately generate faster coating speeds and improve productivity by enabling faster label converting with optimal die cutting and matrix stripability on commercial equipment.

“As the only single-source supplier for pressure-sensitive adhesives and release coatings, Dow embraces R&D and collaboration to develop new technologies such as ROBOND™ PS-7735,” said David Keely, field technical service manager, Dow Adhesives. “Our technical professionals continuously work with customers to remain at the forefront of innovation in the tapes and labels industry.”

Dow aqueous acrylic technologies cover a broad spectrum of applications, including tapes and labels, release coatings and liners, signage and protective film, graphic arts, textile and nonwoven binders and formulation additives. After collaborating as joint venture partners for 73 years, Dow and Dow Corning have joined together to offer combined R&D, technical support, industry experience and global reach to deliver innovative acrylic PSAs and silicone release coatings technologies.

About Dow Packaging and Specialty Plastics
Dow Packaging and Specialty Plastics, a business unit of DowDuPont Materials Science, combines core strengths of R&D, worldwide reach, broad product lines and industry expertise to deliver sustainable solutions for plastics and adhesives markets. The business focuses on high growth market segments in flexible and rigid food packaging, secondary and tertiary packaging, personal hygiene and medical products, and adhesive applications. Dow Packaging and Specialty Plastics is the largest polyethylene producer in the world, and is a leading innovator and collaborator across the value chain on solutions for better packaging.

About Dow
Dow (NYSE: DOW) combines the power of science and technology to passionately innovate what is essential to human progress. The Company connects chemistry and innovation with the principles of sustainability to help address many of the world's most challenging problems such as the need for clean water, renewable energy generation and conservation, and increasing agricultural productivity. Dow's diversified industry-leading portfolio of specialty chemical, advanced materials, agrosciences and plastics businesses delivers a broad range of technology-based products and solutions to customers in approximately 160 countries and in high growth sectors such as electronics, water, energy, coatings and agriculture. In 2012, Dow had annual sales of $57 billion and employed approximately 54,000 people worldwide. The Company's more than 5,000 products are manufactured at 188 sites in 36 countries across the globe. References to \"Dow\" or the \"Company\" mean The Dow Chemical Company and its consolidated subsidiaries unless otherwise expressly noted.

®™ Trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow

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Eddie Keels
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