Dow Packaging and Specialty Plastics Introduces ROBOND

Latest all-temperature acrylic delivers convergence of adhesive performance, high-speed coating, high-speed converting

Midland, MI - April 17, 2018 - Dow Packaging and Specialty Plastics, a business unit of The Dow Chemical Company, has introduced ROBOND™ PS-7735 Acrylic Pressure Sensitive Adhesive, an all-temperature addition to Dow's line of ROBOND™ Water-Borne Adhesives and Coatings. ROBOND™ PS-7735 delivers a valuable convergence of adhesive functionality to enable all-temperature adhesive performance, high-speed converting and high-speed coating for multipurpose paper label applications.

Customers can use Dow’s latest acrylic pressure-sensitive adhesive (PSA) to manufacture prime labels for brand packaging, and variable-information printing (VIP) labels for deli meat packaging, e-commerce and other applications.

“ROBOND™ PS-7735 is the latest example of Dow’s continued innovation in pressure sensitive adhesives,” said Badrish Krishnan, market manager for Dow Adhesives. “This acrylic adhesive expands Dow’s portfolio of high-value, multi-use label technologies for diverse packaging applications.”

ROBOND™ PS-7735 offers performance benefits for multipurpose paper labels with wide service temperature of -40°C to 80°C, with minimum application temperature (MAT) as low as -30°C. The technology enables high tack and peel on many surfaces; excellent mandrel on glass, high-density polyethylene (HDPE) and polypropylene (PP); and superior cardboard adhesion creating tamper-resistant packaging options with more than 85 percent fiber tear. ROBOND™ PS-7735 is also compliant with FDA section 175.105 standards for indirect food content for adhesives.

The acrylic adhesive will increase label and label stock manufacturer efficiencies through coater-ready formulations with good stability. This will ultimately generate faster coating speeds and improve productivity by enabling faster label converting with optimal die cutting and matrix stripability on commercial equipment.

“As the only single-source supplier for pressure-sensitive adhesives and release coatings, Dow embraces R&D and collaboration to develop new technologies such as ROBOND™ PS-7735,” said David Keely, field technical service manager, Dow Adhesives. “Our technical professionals continuously work with customers to remain at the forefront of innovation in the tapes and labels industry.”

Dow aqueous acrylic technologies cover a broad spectrum of applications, including tapes and labels, release coatings and liners, signage and protective film, graphic arts, textile and nonwoven binders and formulation additives. After collaborating as joint venture partners for 73 years, Dow and Dow Corning have joined together to offer combined R&D, technical support, industry experience and global reach to deliver innovative acrylic PSAs and silicone release coatings technologies.

About Dow Packaging and Specialty Plastics
Dow Packaging and Specialty Plastics, a business unit of DowDuPont Materials Science, combines core strengths of R&D, worldwide reach, broad product lines and industry expertise to deliver sustainable solutions for plastics and adhesives markets. The business focuses on high growth market segments in flexible and rigid food packaging, secondary and tertiary packaging, personal hygiene and medical products, and adhesive applications. Dow Packaging and Specialty Plastics is the largest polyethylene producer in the world, and is a leading innovator and collaborator across the value chain on solutions for better packaging.

About The Dow Chemical Company
The Dow Chemical Company (Dow) combines science and technology knowledge to develop premier materials science solutions that are essential to human progress. Dow has one of the strongest and broadest toolkits in the industry, with robust technology, asset integration, scale and competitive capabilities that help it to address complex global issues. Dow’s market-driven, industry-leading portfolio of advanced materials, industrial intermediates and plastics businesses deliver a broad range of differentiated technology-based products and solutions for customers in high-growth markets such as packaging, infrastructure and consumer care. Dow is a subsidiary of DowDuPont Inc. (NYSE: DWDP), a holding company comprised of Dow and DuPont with the intent to form three strong, independent, publicly traded companies in agriculture, materials science and specialty sectors. More information can be found at

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For further information contact:
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